Based in Auckland, NZ • Serving businesses nationwide

Your digital
should work
as hard as you do.

Websites, data platforms, and AI-powered tools for New Zealand businesses. No jargon. No bloat. Just practical digital solutions that earn their keep.

4
Service Tracks
$99
Monthly plans from
NZ
Owned & Operated

Four tracks. One goal:
make your business work smarter.

Every business is different. Pick the track that fits where you are now — or combine them as you grow.

Web Presence

For businesses that need to be found, look professional, and convert visitors into customers. No more missing out on business because your website lets you down.

  • Custom website design & build
  • Google Business optimisation
  • Mobile-first, fast-loading pages
  • Ongoing hosting & updates
  • Basic SEO to get you found

Data & Cloud

For businesses drowning in spreadsheets or struggling to get insights from their data. We build dashboards and platforms that turn numbers into decisions.

  • Power BI dashboards & reports
  • Azure cloud setup & management
  • Data strategy & governance
  • ETL pipelines & data warehousing
  • NZ Privacy Act compliance

AI Solutions

Practical AI that actually does something useful — not buzzwords. Chatbots that answer your customers at 2am, automation that saves hours of manual work every week.

  • AI customer service chatbots
  • Automated booking & lead capture
  • Smart reporting with AI insights
  • Workflow automation
  • AI-assisted content generation

Apps & Custom Tools

Got a process that's clunky, manual, or stuck in spreadsheets? We build web and mobile apps that solve specific business problems — from customer portals to internal job management.

  • Customer-facing mobile & web apps
  • Internal tools & staff portals
  • Booking & scheduling systems
  • From concept to app store
  • Ongoing support & updates

Simple. Transparent. No surprises.

We've stripped out the complexity so you can focus on running your business.

01

Chat

Free 30-minute call. We'll look at what you've got, what you need, and give you honest advice — even if that advice is "you don't need us."

02

Plan

We'll put together a clear proposal with a fixed price. No hourly billing surprises. You'll know exactly what you're getting and what it costs.

03

Build

We build it, you review it, we refine it. You'll see real progress every week and have input at every stage. Quick turnaround — most websites done in under two weeks.

04

Support

We don't disappear after launch. Monthly plans keep everything running, updated, and improving. You focus on your business, we handle the tech.

Straightforward pricing.
No hidden costs.

A one-time setup fee gets you built. Monthly plans keep you running, updated, and growing.

Essential

Get Online

A clean, professional website that makes a strong first impression. Everything you need to be found and look the part.

$99 /month
+ one-time setup from $1,500
  • Custom-designed website (up to 5 pages)
  • Mobile responsive design
  • Fast, secure hosting included
  • SSL certificate & security
  • Google Business setup
  • 2 content updates per month
  • Basic analytics
Get started
Premium

Get Ahead

For businesses that need more — e-commerce, booking systems, complex functionality, or a site that's a true competitive edge.

$299 /month
+ one-time setup from $4,000
  • Everything in Growth
  • Unlimited pages
  • E-commerce or booking integration
  • Custom features & functionality
  • Priority support (same-day response)
  • Quarterly strategy review
  • A/B testing & conversion optimisation
Get started
Essential

Single Dashboard

One well-built Power BI dashboard that replaces hours of manual Excel reporting. The quickest way to start seeing your data clearly.

$299 /month
+ one-time setup from $3,000
  • Single Power BI dashboard
  • Up to 5 data sources connected
  • Automated daily data refresh
  • Mobile-friendly reports
  • Monthly maintenance & updates
  • User training session
  • Email support
Get started
Premium

Full Data Strategy

End-to-end data leadership — strategy, governance, platform, and ongoing optimisation. Your outsourced data department.

Custom
Scoped to your organisation's needs
  • Everything in Growth
  • Data strategy & governance framework
  • Advanced analytics & AI insights
  • Data quality management
  • Staff training programme
  • Quarterly strategy reviews
  • Dedicated account manager
Let's talk
Essential

Smart Chatbot

An AI assistant on your website that answers customer questions 24/7. Trained on your business, your services, your FAQs.

$149 /month
+ one-time setup from $1,000
  • AI chatbot for your website
  • Trained on your business info
  • FAQ handling & enquiry capture
  • Email notifications for leads
  • Monthly conversation analytics
  • Up to 500 conversations/month
  • Quarterly knowledge updates
Get started
Premium

AI Automation Suite

Full workflow automation across your business. Connect your tools, eliminate manual processes, and let AI handle the repetitive work.

$499 /month
+ one-time setup from $4,000
  • Everything in Growth
  • Custom workflow automations
  • Multi-platform integration
  • AI-powered reporting & insights
  • Unlimited conversations
  • Custom AI model training
  • Dedicated support
Get started
Essential

MVP Build

Got an idea? We'll help you define it, design it, and build a working first version you can test with real users. Fast, focused, and functional.

$299 /month
+ project build from $5,000
  • Discovery workshop & scoping
  • UI/UX design
  • Working MVP (web or mobile)
  • User testing & feedback round
  • Hosting & infrastructure
  • Bug fixes & minor updates
  • Monthly support included
Get started
Premium

Grow & Optimise

Your app is live and growing. We handle the ongoing development, new features, scaling infrastructure, and keeping everything running smoothly.

Custom
Ongoing development & support retainer
  • Continuous feature development
  • Scaling & performance optimisation
  • OS & platform update management
  • Analytics & user behaviour tracking
  • A/B testing & conversion work
  • Dedicated development hours
  • Quarterly product roadmap reviews
Let's talk

Your business.
Available 24/7.

We build AI assistants trained on your business — they know your services, your pricing, your FAQs. Your customers get instant answers. You get more bookings and fewer missed calls.

Smart Customer Chat

Answers questions, captures leads, and books appointments while you sleep. Trained on your actual business information.

Intelligent Reporting

Dashboards that don't just show numbers — they tell you what changed, why it matters, and what to do about it. In plain English.

Workflow Automation

Stop doing repetitive admin manually. We connect your tools and automate the boring stuff so you can focus on the work that matters.

AI Assistant — Live Demo
Hi, do you have beginner riding lessons for kids?
Yes! We offer beginner lessons for children aged 5 and up. Sessions run Saturday mornings at 9am and 10:30am. Would you like me to book a spot, or do you have any other questions?
What's the cost?
Beginner lessons are $65 per session (45 minutes), and we offer a 4-lesson starter pack for $230. All gear is provided. Shall I send you our booking link?

Tech that works.
People who care.

We started Data Tradies because too many NZ businesses were getting burned by overpriced, over-complicated tech projects. The kind where you pay a fortune, wait months, and end up with something that doesn't quite work.

We do things differently. We're a small, focused team based in Auckland. We build practical digital solutions — websites, dashboards, AI tools — that do exactly what you need them to do, without the fluff. We speak plain English, we charge fair prices, and we stick around after launch to make sure everything keeps working.

The name says it all: we're tradies for the digital world. We show up, we do the work properly, and we stand behind it.

Practical

We build what you need, not what looks impressive in a pitch deck. Every feature earns its place.

Honest

Fixed pricing. Clear timelines. If something isn't worth doing, we'll tell you — even if it means less work for us.

Local

Auckland-based, NZ-owned. We understand local business because we are one. No offshore outsourcing.

Reliable

We don't disappear after launch. Monthly support means your tech keeps working while you focus on your business.

Let's have a yarn.

No sales pitch, no pressure. Tell us what you're working with and we'll give you honest advice on what would actually help.

Call or Text

+64 21 596 641

Location

Auckland, New Zealand